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Partnering with the U.S. Census Bureau is the key to ensuring your community gets its fair share of 7 trillion dollars that will be allocated based on the 2020 census

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Note

This guidebook was developed to encourage individuals, organizations, and communities to help ensure a complete and accurate count of the 2020 Census. It was specifically targeted to community and economic development organizations to help ensure historically undercounted populations were counted. Now that the census is over, we will be collecting success stories, especially of Complete Count Committees, and preparing to repurpose the guidebook for the 2030 Census. If you have information you would like to share about your participation in the 2020 Census, perhaps working with a Complete Count Committee, or serving as an employee of the Census Bureau, please use the Contact Us or Leave A Message forms near the bottom of this page. Thank you!

Cover Page - 7 Trillion Dollar Partnerships

Three ways to access the publication

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Kindle Version

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Because this is a cause more than a publication, 100% of any net profits will be donated to nonprofits that serve the undercounted populations. The coauthors are making PDF copies of the book available to anyone who represents a nonprofit or community. It is offered on a voluntary donation basis (but PayPal set a minimum donation of $1.)

Partnering with the U.S. Census Bureau

Partnering with the U.S. Census Bureau is the Key To Ensuring Your Community Gets Its Fair Share of 7 Trillion Dollars That Will Be Allocated Based on the 2020 Census

Because the subtitle says it all, this is a Call To Action! FIRST, if you are a resident of the USA, and you haven’t yet completed the 2020 Census, STOP everything and go to 

You can quickly and easily complete the few questions online, over the phone or with the printed copy if you have one.

SECOND, if you represent a community, township, parish or county, and or if you represent any nonprofit organization, this is YOUR Call To Action to MAKE SURE your organizations and communities are actively helping ensure a complete and accurate count in the 2020 Census. And just to clarify, that is YOU if you live in any community and or if you belong to any organization!

The U.S. Census Bureau partners with local, state and national government agencies as well as community development organizations and other active community-led organizations to ensure that all residents are counted.  Partnering with the U.S. Census Bureau helps ensure that a community and its residents receive YOUR fair share of the nearly 7 trillion dollars of federal funding that will be allocated over 10 years based on the 2020 Census.

Almost 400,000 communities and organizations have already become a formal Partner and over 10,000 Complete Count Committees (CCC) have been created by states, counties, communities, nonprofit organizations, private and community foundations, faith-based organizations, service clubs, etc.  Their shared priority focus is to identify the historically undercounted populations in their communities and develop outreach strategies to engage, educate and encourage them to be counted. Some of the hard to count populations that probably live in your community too include children, seniors, veterans, students, renters, non-English speakers, the homeless, snowbirds, etc.

If your community and organizations are already actively participating in the 2020 Census, thank them and find out how you can help. If they haven’t yet gotten involved you might want to ask them why not. There is too much at stake totalling nearly 7 trillion dollars nationwide over 10 years in programs that provide essential services to EVERY community and EVERY RESIDENT COUNTS!

Perhaps the leaders of your community or nonprofit organization think they are too busy or maybe they just don’t realize the risks of not fully engaging in the Census. YOU can be the local Census Champion and hero by helping them understand why they too should join the hundreds of thousands of other communities and organizations that are invested as formal Partners with the Census.

The time to help Shape Your Community’s Future is NOW!  Everything you need to know is available in this guidebook and at

 

Foreword by Robert O. Zdenek

Partnerships: Making Individual and Community Voices Count

The U.S. Census Bureau’s count of all U.S. residents every decade is one of the most important tools for ensuring resident participation in and access to vital public sector resources that improve the quality of life for all residents.  Community-based development organizations are in a unique position to ensure that all residents are counted for the survey.  The U.S. Census Bureau partners with local, state and national government agencies as well as community development organizations and other active community led organizations to ensure that all residents are counted. 

As a long-time community development practitioner and former leader at National Congress for Community Economic Development and senior staff of other organizations including United Way of America, Annie E. Casey Foundation, and the National Community Reinvestment Coalition (NCRC), I can speak to the importance of partnerships especially in mobilizing community residents.  Counting all of our fellow residents will require a partnership effort that is part of the DNA of community economic development.

Partnering with the U.S. Census Bureau helps ensure that a community and its residents receive their fair share of the 7 trillion (the t word) dollars of federal funding that will be allocated over 10 years based on the 2020 Census. 

One of the other major benefits is the establishment of Complete Count Committees (CCC) that are being created for the 2020 Census.  They can serve as a valuable resource for ensuring that funds in an aggregate get deployed.  The CCCs have a community building function and can last beyond the Census process. 

Community engagement is a unique opportunity from the 2020 Census process and can help expand existing community empowerment efforts.  These committees will include representatives of underserved communities and have an important outreach and mobilization component. 

Community development organizations have important roles to play in the 2020 Census process and can coordinate with the Complete Count Committees.  It will take a complete effort to get everyone counted given the divisiveness and lack of trust in the last few years.  Local CDCs and other CBOs, state and regional networks as well as national community development support organizations all have important roles to play.

Robert O. Zdenek, DPA

Community economic development leader and practitioner

“I run a graduate program in community development for adult practitioners. Over the last 35 years, I have had the opportunity to interact with people from a wide range of community organizations, including community development corporations, community development financial institutions, non-profit housing developers, community health organizations, from all across the United States. An accurate count of population helps assure that communities get the resources they need to help improve the quality of life for all residents.

“I encourage the thousands of organizations around the country that serve communities – community and economic development organizations, community foundations, social service agencies, civic organizations, chambers of commerce, and governmental agencies at the local, state and national level, to fully engage their community members to help ensure a complete and accurate count of all residents, especially the historically undercounted populations. Please accept the coauthors’ invitation to complete and return YOUR Partnership Agreement and help ensure every U.S. resident is counted.” 

Michael Schwak

Director, Masters Program in Community Development and Center for Impact Finance, Carsey School of Public Policy, University of New Hampshire

Preface by Charles Betterton, MSCED

Invitation to Partner with the U.S. Census Bureau And
Help Ensure Your Community Receives Its Fair Share of
the Nearly 7 Trillion Dollars At Stake

In a January 14, 2020 news conference, the U.S. Census Bureau Director Steven Dillingham reported that there were over 100,000 Partners and over 10,000 Complete Count Committees supporting the 2020 Census. More recently the Bureau announced there are now nearly 400,000 partners nationwide. They are helping ensure their communities receive their share of the 7 trillion dollars that will be allocated over the next 10 years based on the 2020 Census.

Their shared priority focus is to identify the historically undercounted populations in their communities and develop outreach strategies to engage, educate and encourage them to be counted. Some of the hard to count populations that probably live in your community too include children, seniors, veterans, minorities, students, renters, non English speakers, individuals living in poverty, individuals with disabilities, the homeless, snowbirds, etc.

If your community and or organization are already actively participating in the 2020 Census, THANK THEM and find out how you can help. If they haven’t yet gotten involved you might want to ASK THEM WHY NOT.

There is too much at stake totaling nearly 7 trillion dollars nationwide over 10 years in programs that provide essential services to EVERY community.

Perhaps the leaders of your community or nonprofit organization think they are too busy or maybe they just don’t realize the risks of not fully engaging in promoting the Census. You can be the local Census Champion and hero by helping them understand why they too should join the hundreds of thousands of other communities and organizations that are invested as formal Partners with the Census.


The time to help Shape Your Community’s Future is NOW!  
Everything you need to know is available in this guidebook and at https://2020census.gov/

The Census Bureau Community Partnership and Engagement Program (CPEP)

The mission and purpose of the CPEP is to work with local partners to Engage, Educate and Encourage participation in the 2020 Census by those who are less likely to self respond and who are known to be hard to count. One of the main strategies of the CPEP is the formation of Complete Count Committees (CCC) organized at the county, municipal, or community level. A CCC is a volunteer committee established by tribal, state, and local governments, and/or community leaders, to increase awareness about the census, and motivate residents in the community to respond.

The 2020 Census succeeds through Partnerships with:

Tribal Governments
State Governments
County and Municipal Governments
Community Organizations
Faith-based Institutions
Schools/Colleges
Businesses
Local Media
Philanthropy

Examples of Individuals and Organizations That Should Partner with the U.S. Census Bureau on the 2020 Census  

●        Elected Officials at the Local, State and National Level.

●        Public and Community Foundations.

●        Community Action Agencies.

●        Community Development Corporations

●        Centers for Independent Living.

●        Chambers of Commerce.

●        Small Business and Workforce Development Centers and Agencies.

●        Regional, State and National Economic Development Agencies.

●        Government entities focusing on Community and or Economic Development.

●        Agencies that focus on Civil Rights, Social Justice and Economic Empowerment.

●        And especially any individual who wants to help make sure every resident in your community is included in the 2020 Census!

The first section of this guidebook provides an overview of the history, significance and components of the decennial census conducted every 10 years. That information is mostly compiled from the web site and other public domain resources of the U.S. Commerce Department. The second section of the guidebook provides a few examples of Partnerships established by States, Cities, Counties, and Foundations.

Chapter 12 provides Action Steps intended to serve elected officials and community organization leaders who missed earlier opportunities to enjoy the full range of services and resources provided by the Census Bureau, particularly the Community Partnership and Engagement Program (CPEP).

The Census Bureau has invested several years and a few hundred million dollars establishing a national network of Regional and Area Census Offices, preparing to hire 500,000 temporary employees,  gearing up for the 2020 Census, printing millions of pages of beautiful and informative publications, and investing many millions of dollars for a public awareness and advertising campaign introduced on January 14, 2020. Here is the link for the news conference: https://www.census.gov/newsroom/press-kits/2019/2020-census-integrated-communications-campaign.html

While all of the promotional, marketing, and training materials produced by the Bureau are comprehensive and definitely first class, the coauthors believe a simplified pocket-sized condensation of the most important overview information for the 2020 Census and a collection of Action Steps might serve a useful purpose. We have designed it for elected officials, other community leaders, and especially individuals who want to get actively involved in helping make sure their community, its organizations and residents receive a fair share of the approximately 7 trillion dollars that will be allocated over 10 years based on the 2020 Census.

In the Resource section near the back of the guidebook, you will find a few of the countless helpful Fact Sheet resources from the Census Bureau to help you determine how you might most appropriately and effectively participate in helping ensure a complete and accurate count. There is also a 2-page Partnership Pledge Form that you can easily complete to indicate the specific ways you would like to help and instructions on how to send your Partnership Request to the appropriate Regional Census Center in case they are still accepting Partners.

The focus of this publication evolved from an initial vision of helping enable elected officials and other community leaders engage in the 2020 Census, to the broader purpose of facilitating personal and community empowerment in the process.

We seek to encourage the establishment of Partnerships with the U.S. Census Bureau including Complete Count Committees. Instead of primarily targeting elected governmental officials or even leaders of community organizations, our primary audience is any individual who wants to make sure their leaders at all levels fulfill their Constitutional duty to help ensure a complete and accurate count of every resident in America, especially the historically undercounted populations.

“Hard To Count Populations”

According to the Census Bureau, the historically undercounted populations include: Children under the age of 10; College Students; Senior Citizens; Veterans; Farm Workers; Immigrants; Minorities; Millennial; Young Adults (18-24); Individuals with Disabilities; People Living in Poverty; Individuals Experiencing Homelessness; Renters; Snowbirds; Language Constrained Individuals; Refugees; etc.

We appreciate your interest in the information we have compiled and truly hope that our efforts, however small in comparison to the massive investments made by the Census Bureau, may provide some level of meaningful assistance to individuals and organizations who share our dedication to ensuring a complete and accurate count. That is because EVERY American resident counts and should be counted as stated in Section 2 of Article 1 of the U.S. Constitution!

The clock is ticking and it is very late since September 30 is now the last day for completing the 2020 Census. But perhaps it’s not TOO late for you to make a positive difference for your community!

The time to help Shape Your Community’s Future is NOW! 

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    Paperback Version

    Kindle Version

    PDF Version

    Because this is a cause more than a publication, 100% of any net profits will be donated to nonprofits that serve the undercounted populations. The coauthors are making PDF copies of the book available to anyone who represents a nonprofit or community. It is offered on a voluntary donation basis (but PayPal set a minimum donation of $1.)